Upselling 101: How to Add £10 to Every Ticket

Mastering upselling services is essential for modern barber shops.

In the competitive world of barbering, understanding upselling services can be the difference between a thriving shop and one that struggles to pay the rent.

At Operation Glass Door, we believe in systems, not guesswork. Here are 3 proven strategies to master this area of your business.

1. The "By the way" technique

Don't push hard. Just say "By the way, your beard looks dry, want some oil?" It feels like advice, not a sale.

2. Bundle Services

Create a "VIP Package" that includes a wash, cut, and hot towel. Pricing it as a single item increases uptake by 40%.

3. Retail Displays at Eye Level

If they can't see the upselling services, they won't buy it. Put your best sellers right in front of the chair.


Ready to implement this?

Reading about upselling services is easy. Executing it consistently is hard. If you want us to help you set up these systems—from marketing to operations—let's talk.

We'll look at your shop for free and tell you exactly where you're losing money.